When Nvidia launched its latest GTX 590 graphics card, it released a video where it claimed that that this is the "world's fastest graphics card." On the other hand, AMD claimed that the world's fastest graphics card is in fact its Radeon HD 6990 and asked Nvidia to put its claims to the test.
"At AMD we pride ourselves on both the excellence of our products, and in the integrity of our messaging," AMD's PR boss Dave Erskine wrote on the firm's official blog.
"The AMD Radeon HD 6990 achieved the highest default single graphics card score of X3303 using the industry standard 3DMark11 benchmark. And when we launched it, we issued a press release in which we proudly called it the "World's Fastest Graphics Card" and fully disclosed the basis upon which we made that claim," he added.
"Our competitor [has] also issued a press release, announcing the launch of what they claim to be the "World's Fastest Graphics Card"- the Nvidia GTX 590. We combed through their announcement to understand how it was that such a claim could be made and why there was no substantiation based on industry-standard benchmarks."
"So now I issue a challenge to our competitor: prove it, don't just say it. Show us the substantiation. Because as it stands today, leading reviewers agree with us ... that the AMD Radeon HD 6990 sits on the top as the world's fastest graphics card."
Erskine followed his rant with several links to hardware reviews that prove his point.