During his DICE Summit session, Travis Boatman, vice president of Worldwide Studios at Electronic Arts said that the assumption that mobile games are only played "on the go" is just a myth that lead developers to underserve hardcore gamers in the mobile market.
According to Boatman, who didn't cite a particular source, 47% of mobile players play at home, 14% play at work and only 12% play while commuting.
"Dead Space 2 targeted the core gamer and that surprised a lot of people," he affirmed. "And if you're targeting the at home player you can have a bigger file size."
"There's a hungry market looking for different games experiences. It's not just casual, core gamers are under-served in mobile market."
February 11, 2011 - 12:58pm
