Majesco has taken the first step to bring a variety of video content to the GBA by filing five patents for compression technologies related to the creation and playback of video for handheld devices.
By improving on state-of-the-art video compression technologies, Majesco is able to bring video playback to platforms that have never been able to support this capability.
Majesco's proprietary technologies allow for full 'DVD-like' control of the video, commented Jesse Sutton, CEO of Majesco. Consumers have grown accustomed to the rich features on DVDs such as fast-forward, rewind, animated chapter menus and instant chapter skip. Our technology brings that same set of features to small handheld devices that use ROM cartridges instead of optical disks.
The real benefit of this technology is its extraordinary compression capabilities, said Kevin Ray, Chief Technology Officer of Majesco. We're taking 45 minutes of video - which is around 2,500 megabytes uncompressed - and we're squeezing that into a container that can hold 32 megabytes.
Scheduled to hit stores this spring, enthusiastic feedback from several major retail partners for Majesco's Game Boy Advance Video product catalog indicates initial orders could surpass one million units.
Some of the titles included in Majesco's GBA Video line-up are the Cartoon Network properties, Kids Next Door, Ed, Edd n Eddy, The Powerpuff Girls, The Grim Adventures of Billy & Mandy, Johnny Bravo, Courage the Cowardly Dog and Dexter's Laboratory. Majesco also has secured 4Kids Entertainment properties including episodes of Yu-Gi-Oh!, Teenage Mutant Ninja Turtle and Sonic X.
For the official list and for further information on Video for GBA follow the Download tab above.
