In a recent interview, Microsoft UK head of gaming, Stephen McGill, said that Xbox 360 won't see any new price cuts for "many many years in the future."
"We're a great price now. I'm not dropping the price for many, many years in the future I would suspect," was McGill's words.
"I'm not going to speculate where [the price of the Xbox 360] might go in five or ten years' time," he added, "but we've obviously just reduced the price and that's because we can pass the cost reductions we have straight on to consumers. That's the right thing to do, obviously from a business point of view it helps it sell even more."
November 2, 2008 - 9:00pm