A new survey conducted by Interpret LLC found that social gamers are more hardcore and more connected than most would expect.
From the sample of 2,000 social gamers older than 18 years, 1000 of them reported owning a videogame console and 25% of the sample stated that they prefer mission or quest-based games. Most social games such as Farmville, Cityville and Mafia Wars are not mission based, but it is worth noting that Zynga's latest game, Adventure World, is.
The study also found that the average social gamer spends 13 hours per week on social networks, with 9.5 hours of them dedicated to playing games. The average social gamer also has 218 social connections, 16.5 real-life friends who play the same social game as him, and has made 20 new friends through social games.