Philadelphia-based TLA Entertainment Group announced that they will partner with independent game developer Republik Games to market and promote the upcoming videogame Spend the Night.
TLA is well-established in the independent film and video distribution market and this is the company's first foray into videogames.
While the exact terms of the deal have not been disclosed, Republik Games CEO Robert Coshland confirms that TLA will acquire an equity stake in Republik Games in exchange for its marketing and promotional muscle. It appears that this is a match made in heaven as Mr. Coshland says, ...TLA isn't shy about handling controversial content and Spend the Night is definitely going to push the boundaries of video game interactions.
Spend the Night has been the subject of much media speculation in recent months due to its promise of immersive game play that features virtual sex. In the game, players find compatible matches via a built-in network of other Spend the Night users, and then play cooperative virtual dates.
This is not a downloadable chat application; it's a serious title for the emerging genre of social video gaming notes Coshland who has been in the video game business since 1997 and has a number of high profile titles to his credit including The Incredibles based on the Disney/Pixar film of the same title which sold over 4.5 Million units in 2005.