With official reports confirming that demand for Wii still exceeds its supply even after production reached 1.5 Million units per month, Wii's success seems to be out of question.
But a recent Los Angeles Times article had industry analysts suggesting that Wii's strong start is just a boom that will fade away soon. "Its appeal is primarily to casual gamers, and there's a serious question about how long casual gamers will stay engaged with the platform... It wouldn't be surprising to see them lose interest after a relatively short amount of time", said Van Baker of analyst firm Gartner. "The Wii in a couple of years is going to look like old technology with low resolution, slow performance, People may not be accepting of that".
But on the other hand, a survey conducted in March by Frank N. Magid Associates revealed that 31% of Wii owners expect to play Wii more often a year from now, as opposed to only 21% of Xbox 360 owners. "The console with the greatest momentum now is the Wii," said Brian Farrell, chief executive of THQ. "The controller is highly innovative. The price point is attractive. The demographics are broad. And the cost to develop games on the system is relatively low. There's a lot to like about the Wii."
